Modernize scheduling and patient support

Beauty & Wellness

Never miss a call, text, chat, or lead submission


Automate sales, scheduling and member communications



AI-led Scheduling

Intelligent technology with human-led conversations

Reports & Insights

The communication metrics you need to grow your business.

Marketing Automation

Reduce redundant tasks that take you away from what matters most.

Omnichannel Customer Service

Manage communications across multiple channels

Multi-Location Support

Grow your customer base with automated marketing tools



Latest updates, guides and news


Find out more about our partner program

Books & Webinars

Get insight from our free ebooks and webinars

Comparison Library

See how TrueLark stacks up against competitors

ROI Calculator

Calculate your potential revenue booked per year

Customer Stories

How TrueLark brings peace of mind to local business owners

Our Story

truelark for Beauty & Wellness

Never miss a call, text, chat, or lead submission at your salon or spa

Respond instantly, book the right services, upsell, and provide 24/7 support. We solve the missed call problem once and for all.

Increase revenue by booking more appointments

You can’t afford to miss a phone call or an incoming lead. This is a missed opportunity. However, it’s impossible for you and your team to be available 24/7. TrueLark’s generative AI follows up on missed calls and incoming leads immediately – booking appointments and suggesting upsells to ensure you’re always maximizing revenue.

Improve retention by providing 24/7 customer service

Customer experience is vital to your business. When your clients have a question and you aren’t available to answer, this can create frustration and, worst case, cause them to go somewhere else. Delight your customers by providing excellent, around-the-clock service with TrueLark.

Our success stories

Beauty & Wellness


Conversations per month


Conversation handle rate


Booking request conversion

“TrueLark facilitated an average of 28 online bookings per week, with 17 occurring after hours, contributing to an additional monthly revenue of approximately $26,000.”

Beauty & Wellness


Calls fully handled by AI


Conversations per month


Revenue booked per month

“TrueLark is our catch-all when we can’t get to the phone in time, and it’s been a really big savior for us.”

Beauty & Wellness


Avg. conversion rate


Avg. monthly submissions


Avg. campaigns per month

“Before TrueLark, we used spreadsheets to track leads. With Lead Engage, having the text go out immediately and tracking the lead all the way through to booking without staff having to think about it has been beneficial to all of our Restore clients.”

Beauty & Wellness


Average new clients/month


Conversation handle rate


Additional revenue/month

“With TrueLark, clients can have undivided attention whether they’re in the salon or outside the salon, and for the clients that are not in the salon, TrueLark really helps with that.”

Beauty & Wellness


Clients using Lead Engage


Lead conversion rate

1-2 days

Time to onboard Lead Engage

“Since adopting TrueLark, we have had a lot more referrals and people reaching out to us via word-of-mouth. This is simply because of the results we’re getting for our clients. That means more to us than any new client. We made a really good decision in partnering with TrueLark.”

Beauty & Wellness


Monthly conversations


New bookings


Conversion to repeat clients

“The value of TrueLark is not just the dollars and cents of it, it’s the volume of leads that we have and how we engage with those leads.”

Lower staffing costs and call center spend by maximizing automation

Maximize efficiency in your business by automating what you can and hiring for what you can’t. TrueLark can book appointments directly in your booking platform, and also answer frequent questions. This frees up your staff to do what they do best, providing excellent, personalized service to your guests.

Leads Never Go Cold with Lead Engage

Are you pouring money into marketing and not seeing results? Lead Engage follows up instantly, so your leads never go cold again.

Learn more

Webinar - How Blo Blow Dry Bar Increased Revenue

Watch how Blo Blow Dry owner Jean Camilletti lowered costs and increased revenue with TrueLark.

Learn more

Looking for 20:1 ROI? Find Out How

Discover how Restore Hyper Wellness and Cryotherapy achieved amazing ROI and delights customers with TrueLark.

Read Case Study

Resources to help you get ahead