DSOs are charging ahead, but growth brings real challenges. Patient expectations are higher than ever, admin tasks keep …
Modernize scheduling and patient support
Never miss a call, text, chat, or lead submission
USE CASES
AI communications for appointment-based businesses
The communication metrics you need to grow your business.
Intelligent technology with human-led conversations
Manage communications across multiple channels
Reduce redundant tasks that take you away from what matters most.
Grow your business with multi-location scheduling software.
Get insight from our free ebooks and webinars
Integrate TrueLark with your favorite tools
How TrueLark brings peace of mind to local business owners
Want to expand your offerings with groundbreaking AI solutions?
TrueLark's growing network of trusted partners reflects our commitment to innovation and exceptional results.
Modernize scheduling and patient support
Never miss a call, text, chat, or lead submission
USE CASES
AI communications for appointment-based businesses
The communication metrics you need to grow your business.
Intelligent technology with human-led conversations
Manage communications across multiple channels
Reduce redundant tasks that take you away from what matters most.
Grow your business with multi-location scheduling software.
Get insight from our free ebooks and webinars
Integrate TrueLark with your favorite tools
How TrueLark brings peace of mind to local business owners
Want to expand your offerings with groundbreaking AI solutions?
TrueLark's growing network of trusted partners reflects our commitment to innovation and exceptional results.
Solutions
Modernize scheduling and patient support
Never miss a call, text, chat, or lead submission
Features
USE CASES
AI communications for appointment-based businesses
The communication metrics you need to grow your business.
Intelligent technology with human-led conversations
Manage communications across multiple channels
Reduce redundant tasks that take you away from what matters most.
Grow your business with multi-location scheduling software.
Resources
Get insight from our free ebooks and webinars
Integrate TrueLark with your favorite tools
How TrueLark brings peace of mind to local business owners
Direct each conversation to the right place from the start. Our AI asks which location a customer is trying to reach and remembers their preferences for future interactions—reducing friction and ensuring faster resolutions.
The smartest AI virtual receptionist that works across all your locations—automatically handling scheduling, questions, and lead response while following both brand-wide standards and individual site rules. No manual oversight required.
Integrates seamlessly with your call center, sharing context and orchestrating communications between locations and teams. By handling most interactions end-to-end, it frees up agents to focus on conversations that require empathy, persuasion, or nuanced human judgment.
Rated 4.8/5.0 stars on Capterra
TrueLark’s multi-location scheduling software lets customers book appointments at any site, via web chat or text. Filter by location, service, or staff, and manage reschedules or cancellations effortlessly—giving your team more time to focus on service, not logistics.
$3200
additional revenue per month
8X
ROI
16
new leads booked per month
“It’s fun to wake up in the morning and there’s somebody new on the schedule that we’d never heard about before because they booked in the middle of the night through TrueLark. You’ll never get over that.”
Erik Geisler
CEO, Founder, Restore Hyper Wellness Multi-Franchise Owner
433
Conversations per month
81%
Conversation handle rate
27%
Booking request conversion
“TrueLark facilitated an average of 28 online bookings per week, with 17 occurring after hours, contributing to an additional monthly revenue of approximately $26,000.”
Cindy Reynolds
Owner, Mermaid Hair Extensions
68%
Calls fully handled by AI
644
Conversations per month
$7.3K
Revenue booked per month
“TrueLark is our catch-all when we can’t get to the phone in time, and it’s been a really big savior for us.”
kaite sadowski
ananda hair studio, operations director
20%
Avg. conversion rate
3774
Avg. monthly submissions
191
Avg. campaigns per month
“Before TrueLark, we used spreadsheets to track leads. With Lead Engage, having the text go out immediately and tracking the lead all the way through to booking without staff having to think about it has been beneficial to all of our Restore clients.”
Kallie Hardy
Senior Account Director at FUEL Marketing
30
Average new clients/month
78%
Conversation handle rate
$2400
Additional revenue/month
“With TrueLark, clients can have undivided attention whether they’re in the salon or outside the salon, and for the clients that are not in the salon, TrueLark really helps with that.”
Weena Jerome-Alexandre
Owner, Renaissance Curls
73
Clients using Lead Engage
30%-55%
Lead conversion rate
1-2 days
Time to onboard Lead Engage
“Since adopting TrueLark, we have had a lot more referrals and people reaching out to us via word-of-mouth. This is simply because of the results we’re getting for our clients. That means more to us than any new client. We made a really good decision in partnering with TrueLark.”
Marcus Slater
AdCloud CEO
We built TrueLark franchise communication software from the ground up to support the operational complexity of growing multi-location businesses. Our platform handles scheduling, marketing, and customer service interactions end-to-end, across voice, text, and web chat—without requiring location staff to step in. It follows both brand-wide standards and location-specific rules automatically, so you get consistent execution at scale without losing local flexibility. You also get full visibility and control with centralized reporting and configuration tools that eliminate guesswork.
TrueLark is trusted by some of the largest DSOs, franchise networks, and multi-location wellness brands in North America. TrueLark delivers scalable automation that fits complex appointment-driven operations. Our clients include Restore Hyper Wellness, SGA Dental Partners, Radiant Waxing, True REST, The Smilist and The Dermatology Specialists.
TrueLark allows brands to set and manage global preferences for all locations, ensuring consistency and compliance. We’ve built thousands of configurations and can support any workflow you need.
Each location can tailor settings to its unique needs, ensuring customers receive relevant, accurate information.
TrueLark is built to scale, supporting businesses from a handful of sites to hundreds of locations—without compromising performance or control.
TrueLark integrates with leading scheduling, CRM, marketing platforms and practice management systems commonly used by franchises, Dental Service Organizations and multi-location brands. Our integration partners include Mindbody, Boulevard, Booker, HubSpot, Zapier, Instapage, and Gravity Forms.
TrueLark is more than just AI appointment scheduling—it’s a complete communications platform built to support your entire front desk. From capturing leads to managing bookings, handling customer questions, sending follow-ups, and analyzing performance across locations, TrueLark business appointment software brings it all together in one intuitive system. Every conversation, every touchpoint, every result—powered by one unified AI.
Scheduling is just the start. TrueLark also automates:
Send automatic SMS follow-ups to convert new leads, fill schedules, and drive repeat bookings.
Answer client questions 24/7 via text, chat, and voice.
Track what’s working—and fix what isn’t—with clear data.
Book more appointments with AI-led scheduling.