Modernize scheduling and patient support

Beauty & Wellness

Never miss a call, text, chat, or lead submission


Automate sales, scheduling and member communications



AI-led Scheduling

Intelligent technology with human-led conversations

Reports & Insights

The communication metrics you need to grow your business.

Marketing Automation

Reduce redundant tasks that take you away from what matters most.

Omnichannel Customer Service

Manage communications across multiple channels

Multi-Location Support

Grow your customer base with automated marketing tools



Latest updates, guides and news


Find out more about our partner program

Books & Webinars

Get insight from our free ebooks and webinars

Comparison Library

See how TrueLark stacks up against competitors

ROI Calculator

Calculate your potential revenue booked per year

Customer Stories

How TrueLark brings peace of mind to local business owners

Our Story

Reports & Insights

Scale Smarter

The communication metrics you need to grow your business. Daily reporting will provide a deeper understanding of how many customers are reaching out to you, how engaged they are and why are they reaching out.

Stay on top of client communication

Why your customers are calling in

View all the customer conversations in one place

Understand your business call and conversation metrics

Reports Insights - TrueLark
Bar graph

With TrueLark customers on average see


additional revenue booked 




calls handled fully

Instant Notifications

Stay on top of client communication

Easily monitor client communication via text and email notifications. You’ll know right away if a client is requesting a callback, or if there is a question TrueLark is unable to assist with.

Daily Summary

Call reporting for all locations

Get a daily summary email on who is calling in, what calls have been handled, what conversations need business attention, which contacts are engaged, which contacts have gone quiet, and more.

Conversation Transcripts

View all customer conversations in one place

View the details about all the consumer conversations in one place. The business dashboard is home to your text transcripts and voicemails.

Conversation Insights

Understand your business call and conversation metrics

TrueLark’s business dashboard provides engagement, revenue, booking, and scheduling metrics to better understand how your business is performing.

Our success stories

Beauty & Wellness


Conversations per month


Conversation handle rate


Booking request conversion

“TrueLark facilitated an average of 28 online bookings per week, with 17 occurring after hours, contributing to an additional monthly revenue of approximately $26,000.”



Conversations per month


Booking request conversion


Additional revenue per month

“During the first few months, the platform captured one to two new patient appointments per day. And as patients got used to the system, it began yielding three to four new appointments daily, with occasional peaks of five.”

Beauty & Wellness


Calls fully handled by AI


Conversations per month


Revenue booked per month

“TrueLark is our catch-all when we can’t get to the phone in time, and it’s been a really big savior for us.”



Conversation handle rate


Annual increase in EBITDA (est.)


Conversations per month per location

“With TrueLark, there is a missed appointment rate less than 30%. With online scheduling, the missed appointment rate is between 30% and 40%. Anything less than 30% is a game changer.”

Beauty & Wellness


Avg. conversion rate


Avg. monthly submissions


Avg. campaigns per month

“Before TrueLark, we used spreadsheets to track leads. With Lead Engage, having the text go out immediately and tracking the lead all the way through to booking without staff having to think about it has been beneficial to all of our Restore clients.”

Beauty & Wellness


Average new clients/month


Conversation handle rate


Additional revenue/month

“With TrueLark, clients can have undivided attention whether they’re in the salon or outside the salon, and for the clients that are not in the salon, TrueLark really helps with that.”

Resources to help you get ahead