Fitness

It’s 2020: Why no one wants your app anymore

It’s 2020, whoa. We are stepping into a new decade. If we look back over the past decade, a lot has changed in the fitness, spa, salon, and wellness industry. A majority of businesses are using online booking platforms, we have seen the rise of mobile apps, and automated marketing tools are becoming more accessible … Continued

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Fitness

Small business owners: We see you. We acknowledge you. We celebrate you.

Our team at TrueLark wants to celebrate all the small business owners out there not only on Small Business Saturday but every day. Our employees have owned spas, fitness studios, and salons before coming to work at TrueLark. Running a small business was the most rewarding and challenging thing we’ve ever experienced.  You have a … Continued

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Salon

3 Reasons Why Specialization is the Future of Beauty 

The beauty industry is changing. Advancements in technology – mini computers tucked away in our back pockets, DNA testing, and targeted ads are leading consumers to demand specialization in all areas of their lives. The salon industry is no exception.  Let’s use my friend “Jess” as an example. Jess has very curly hair. In the … Continued

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Customer Success Story

Mosaic Hair Studio’s Customer Satisfaction Will Blow You Away: Learn How They Do It

Mosaic Hair Studio & Blowout Bar has cracked the code to being named Orlando’s Top Salon by Yelp.

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