Fitness

It’s 2020: Why no one wants your app anymore

It’s 2020, whoa. We are stepping into a new decade. If we look back over the past decade, a lot has changed in the fitness, spa, salon, and wellness industry. A majority of businesses are using online booking platforms, we have seen the rise of mobile apps, and automated marketing tools are becoming more accessible … Continued

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Fitness

Small business owners: We see you. We acknowledge you. We celebrate you.

Our team at TrueLark wants to celebrate all the small business owners out there not only on Small Business Saturday but every day. Our employees have owned spas, fitness studios, and salons before coming to work at TrueLark. Running a small business was the most rewarding and challenging thing we’ve ever experienced.  You have a … Continued

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Fitness

From Class Pass User to a Monthly Unlimited Member

Two words for you… Recurring revenue.  We all want it. We know it’s good for our business. We know memberships and the subscription economy is where it’s at. BUT commitment is hard. What can you do to convert your class package users to members? Here are three things to try.  Don’t make them commit Consider … Continued

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