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TrueLark: Advanced Patient Communication Software

July 25, 2022

One of the most important components of providing an exceptional customer experience at your dental practice is how you interact with your patients. Your front desk plays an important role in setting the tone and providing efficient and friendly service when patients and prospective patients contact you.

However, your front desk team is not always available. They are often busy helping patients and are not available when your office is closed.

Responding to inquiries immediately is critical–especially for new patients. If they are looking for a dentist and do not receive an instant answer, they may go elsewhere. Studies show that eight out of 10 patients who contact you and do not get an immediate response never call back. So, if your front desk staff is busy or a call or text comes in after hours, you may be missing a lot of potential business.

Never Miss Another Call or Text

When you use TrueLark, you will never miss another call or text again. Our dental patient communication software platform responds automatically to every text. Conversational AI engages with patients, answers their questions, and books appointments without human intervention.

If someone calls your office and nobody is available to answer, TrueLark records the phone number and immediately responds via text. Your virtual assistant works 24/7 to book and reschedule appointments and handle patient inquiries. You can also add web chat to include your website in your dental communication system.

Schedule Appointments Automatically

TrueLark enables real-time, 24/7 online scheduling via your website or text. This allows patients to make, reschedule and cancel appointments without interacting with your front desk staff or waiting for a return phone call.

TrueLark integrates with your practice management software or booking application to keep everything in sync in real-time. This allows patients to find an appointment day and time that works for them without overbooking on your end. You can also restrict appointments during certain hours or on specific days and optimize bookings by suggesting times adjacent to existing appointments.

This eliminates the back-and-forth phone calls and messages that tie up your front desk staff’s time and does not require patients to fill out a form on your website and wait for a return call.

People are used to scheduling all types of services online. However, barely one out of every four dentists offer online scheduling. This means offering it can give you a significant competitive advantage.

Reactivate Inactive Patients

Patient retention is an ongoing concern for dental practices. While you should always book the next appointment whenever a patient visits, sometimes patients are no-shows or drift away over time.

While some patients move out of the area, many may have simply forgotten to schedule an appointment or put off seeing the dentist. When you consider that the average lifetime value of a patient is around $12,000 to $15,000, retaining even one more patient can add a considerable amount to your bottom line.

To reduce patient attrition, you should have a plan for reactivating patients. TrueLark allows you to isolate inactive patients and contact them by text. You can suggest cleaning or checkups and automatically schedule them when they respond.

Collect Additional Patient Information

TrueLark’s dental communication software also allows you to collect patient information such as payment and insurance details to save time during check-in or check-out.

You can also interact with patients to learn what they need so you can be prepared when they arrive. Based on their inquiries, you can ask specific questions that help you determine whether they need a cleaning, have a pressing problem, or are interested in other services you offer such as Invisalignâ or teeth whitening.

Proactive Marketing and Communication

You can also use TrueLark for proactive marketing and communication using text messaging. This allows you to send promotional content and other one-way messages to patients that have opted-in. For example, if you have cancellations and open spots, you can let your patients know so they can fill slots. This helps you stay top of mind with your patients and keeps them up-to-date with what is happening at your practice.

Improve Your Patient Communication

Effective communication is a critical factor in patient satisfaction. More than 93% of patients who gave the highest satisfaction ratings cited communication with the dental office as an essential part of the rating.

An excellent dental communication system is vital for attracting new patients, securing appointments, and retaining current patients. Book a demo to learn how dental patient communication software helps you improve patient communication.

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