Ever get that sinking feeling when you see a new lead notification pop up…right after you’ve clocked out for the day? The pressure’s on! Every minute that ticks by increases the chance that the potential customer loses interest and heads to your competitor.
Here at TrueLark, we applied our AI expertise to solve this problem. The result is Lead Engage and it does not disappoint. Lead Engage automates lead follow-up with AI-powered SMS engagement that enables prospects to claim the promo and book the appointment right in the text thread. Our purpose-built Artificial Intelligence engine makes all the difference when it comes to improving lead conversion.
Lead Engage in action: stats that will make you smile
We recently crunched some numbers on Lead Engage, and let’s just say the results were music to our ears. In May 2024 alone, Lead Engage secured a whopping 1,053 leads, with an incredible 93.6% booking on the same day!
Speed demons: capturing leads when they’re most enthusiastic
Here’s the real kicker:
- 174 leads booked within 1 minute of submitting their information. That’s faster than you can say “appointment confirmed.”
- An additional 175 leads booked between 1 and 2 minutes.
- Median time between lead being collected and booking was 4 minutes. Talk about speedy service!
These lightning-fast booking times highlight the power of immediate response. By engaging with leads within minutes, TrueLark bridges the gap between initial interest and confirmed booking, significantly reducing the risk of losing those valuable prospects who might get impatient waiting for a reply.
Beyond business hours: capturing leads around the clock
The data also revealed an interesting trend regarding lead submission times. Nearly 61% of leads were submitted after business hours in May 2024. This statistic underscores the importance of having a system in place to capture leads 24/7. With Lead Engage, potential customers can connect with your business anytime, ensuring no opportunity is missed, even if you’re enjoying a well-deserved night off. If you don’t have a way to follow up immediately with leads anytime day or night, your business has a major opportunity to improve lead conversion.
The AI advantage: personalized communication increases bookings
TrueLark’s Lead Engage goes beyond simply capturing leads. Our AI provides personalized communication with each lead, like a mini-receptionist working tirelessly behind the scenes. To recap, Lead Engage:
- Schedules appointments based on availability and preferences, so no more back-and-forth emails or calls trying to find a time that works.
- Answers questions about services, locations and schedules, providing all the information a potential customer might need to feel confident about booking. (Loading your FAQs into TrueLark Lead Engage makes this easy to set up.)
- Integrates with your online booking platform to sync appointment scheduling in real-time. New client? TrueLark will create a customer profile.
By providing this level of personalized service, Lead Engage fosters trust and builds rapport with potential customers, ultimately leading to a significant increase in booking rates. That’s a pretty sweet ROI.
24/7 lead capture and reduced workload: a win-win for everyone
Imagine the relief of knowing you won’t have to scramble to follow up with leads after hours or on weekends. TrueLark Lead Engage takes the pressure off your team and any external marketing agencies you might be working with. By automating the initial lead nurturing process, Lead Engage frees up your employees to focus on higher-level tasks, like providing exceptional customer service to already booked clients. For marketing agencies, it eliminates the need for dedicated night or weekend staff, allowing them to optimize their resources and focus on crafting winning marketing campaigns that generate high-quality leads.
Check out these customer stories to learn more about how marketing agencies use Lead Engage to improve their clients’ lead conversion rates – without in increasing staff workload.
TrueLark Lead Engage Fuels AdCloud’s Success for Beauty & Wellness Franchises
FUEL Marketing Uses TrueLark Lead Engage to Increase Lead Conversions for Restore Hyper Wellness
Make every marketing dollar count: maximize ROI with Lead Engage
Let’s face it, shelling out money for digital marketing campaigns is a calculated investment. The real goal isn’t just website traffic or form submissions – it’s converting those leads into paying customers. This is where the magic of Lead Engage shines. By capturing leads 24/7 and initiating immediate, personalized communication, TrueLark ensures you get the most out of your marketing spend. No more lost opportunities due to delayed follow-up. With Lead Engage, you’re essentially maximizing the return on every marketing dollar invested, turning clicks into confirmed appointments and boosting your bottom line.
Get started today!
Ready to turn more leads into bookings and experience the power of AI-driven communication? This is the lead conversion breakthrough you’ve been looking for:
- Automated lead follow-up: Never miss a lead again, even outside of business hours.
- Increased lead generation: Capture and convert more leads with immediate, personalized communication.
- Improved lead management: Streamline your workflow and focus on delivering exceptional service.
- Lead analytics: Track the effectiveness of marketing campaigns and digital channels.
- Reduced administrative tasks: Free up your team’s time with automated appointment booking and confirmations.
- Enhanced customer experience: Provide a seamless and convenient experience for your potential customers.
Don’t let valuable leads slip away! Take control of your lead generation and follow-up and experience the transformative power of TrueLark Lead Engage. Schedule a demo today.
Lead Engage is an add-on to our communications platform for beauty/wellness/fitness and dental businesses.
