AL Control Center

An AI Control Center is a centralized hub that automates, optimizes, and personalizes core business functions like scheduling, service, and marketing across communication channels. It’s powered by agentic AI software that acts independently to deliver real-world outcomes without micromanagement.

Unlike generic AI tools, TrueLark’s AI Control Center was purpose-built for appointment-based businesses. Features that make TrueLark different from other solutions include:

• Deep vertical focus: TrueLark isn’t built for everyone—and that’s our strength. We focus exclusively on appointment-based businesses in dental, beauty and wellness. That means our AI already understands the nuances of your services, the expectations of your clients, and the realities of running a front desk in your industry. With over 10 million conversations and bookings automated to date, our platform has been fine-tuned through real-world usage to deliver results that generic tools and point solutions simply can’t replicate.
• True agentic AI: Unlike reactive chatbots or rigid automations, TrueLark’s AI agents act with purpose. They initiate conversations, follow up intelligently, and fully resolve tasks without human oversight. Whether it’s confirming an appointment, answering nuanced service questions, or re-engaging a missed lead, our AI operates with the independence and decision-making power of a seasoned team member. It doesn’t just assist—it owns outcomes from start to finish, giving your business an edge no other AI platform can match.
• Seamless setup and real-time learning: Our team of AI experts gets you up and running fast—with a system that speaks your customers’ language from day one. Every AI deployment is tailored to your business, with your full customer service manual programmed directly into the platform. Trained on millions of real interactions and bookings in dental, beauty and wellness, TrueLark AI understands your industry inside and out—and keeps getting smarter with every client conversation. No other agentic AI software delivers this level of precision, customization, and ongoing intelligence.

The TrueLark AI Control Center is built for appointment-based businesses in the dentistry, beauty and wellness industries. These include dental practices and DSOs, barber, hair and nail salons, med spas and dermatology clinics. Whether you’re a single location or a growing multi-location brand or franchise, our platform flexes to your needs.

TrueLark’s AI Control Center includes the following features:

• Scheduling: AI-powered booking, rescheduling, and cancellation automation.
• Customer service: Intelligent responses via text, chat, and voice—24/7.
• Marketing: Automated, immediate lead follow-up that allows the prospect to get all their questions answered and book directly in the conversation.
• Insights: Analytics dashboards that track KPIs including booking request conversion rates, conversations fully automated, new vs. existing client bookings and marketing campaign performance.
• Multi-location: Centralized management with local customization capabilities.

Yes, TrueLark AI is fully HIPAA compliant! We follow rigorous data privacy and security protocols to protect patient health information at every step. Our infrastructure is built to meet the strict standards required by healthcare providers, so you can confidently automate communication without compromising on compliance.