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TrueLark can Deliver 11x Return Right out of the Gate (More if You’re a Seasoned Location)

Getting businesses to recognize the potential of AI as a significant factor in their growth is not without its challenges. We often experience a zone of pushback from prospective customers who feel that they do not have enough conversation volume or incoming call volume to justify investing in an AI-led automated platform. Others feel that … Continued

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How AI is Helping Small Businesses Get Back on Their Feet

Small businesses often experience the dual challenge of wanting to scale up but keeping costs low. Customer relationships are immensely important for every business, and small businesses are no exception. Engaging every customer in a personalized manner and consistently, however, is not an easy thing to pull off.

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Measuring the Success of AI: Metrics that Matter the Most

For an artificial intelligence-led platform that handles conversations on behalf of the business that engages it, two questions need to be at the forefront: How successfully is the AI handling the request, or set of requests coming in from multiple fronts: phone call, web chat and such How successfully is the AI handling the actual … Continued

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I Like My Leads Like My Pizza – Piping Hot

Cold leads are like cold pizza — not as good as when they are fresh. Every time a lead goes cold, the business loses money. You can lose leads because of poor workflows or lack of time, or just not knowing what to do with a hot lead when it arrives.After all, hot leads are … Continued

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Don’t Replace Your Front Desk, Super Power Them

Whether you’ve got a small, medium, or large-scale business, your front desk must always be staffed. Customers can call or text at any time, and they need a response or an acknowledgment in the right way at the right time. However, there may be situations when the desk is understaffed, and customers are dealing with … Continued

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How TrueLark’s Lead Engage is Helping Businesses Crush their Growth Targets

Often businesses make a classic rookie mistake: they pour money into marketing and digital advertising without having the wherewithal to follow up on the leads it generates. What is the point of shelling out cash on lead generation campaigns if the follow-up on new, interested customers falls abysmally short? Businesses place ads on various websites … Continued

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